THE PROFIT FREEDOM FOCUS
Brand Overview
Zaara King helps beauty professionals move beyond inconsistent bookings, overwhelming content creation, and businesses that depend entirely on them. Through strategy, mindset, and mentorship, she helps women create profitable businesses with stronger foundations, clearer direction, and more freedom.
THE PROFIT FREEDOM FOCUS
Brand Overview
Stevie’s podcast creates space for honest conversations that help women shift their perspectives, trust themselves, and step into fuller versions of who they are. But the original podcast link didn’t carry the depth of that experience.
We transformed it into an intentional podcast invitation funnel—one that introduces the message, builds emotional connection, and gives visitors a compelling reason to listen.
Client
Zaara King is a beauty business mentor helping beauty professionals build profitable, sustainable businesses without sacrificing the life they are working so hard to create.
Her mentorship combines practical business strategy, mindset support, and intentional growth—helping women move from inconsistent income and constant pressure to greater clarity, confidence, and control.
Project Goals
→ Create a clear journey from Zaara’s free resource into her paid mentorship offer
→ Position Profitable Freedom Focus as a deeper, high-value mentorship experience
→ Help beauty professionals recognize themselves in the messaging
→ Build trust before introducing the invitation to apply
→ Communicate both the strategic and emotional transformation of the offer
→ Create a polished funnel that reflects Zaara’s elevated brand and expertise
→ Guide aligned leads toward applying for mentorship
PROJECT
Snapshot
CLIENT
Zaara King
PROJECT
Lead Generation and Mentorship Sales Funnel
SERVICES
Funnel Strategy, Copywriting, Web Design
PLATFORM
System.io and Thrivecart
THE CHALLENGE
Zaara had a powerful mentorship offer, but the journey leading people toward it wasn’t fully supporting the depth of the experience she had created.
There wasn’t a clear transition from discovering her free resource to understanding the value of Profitable Freedom Focus.
Potential clients could enter the funnel, but they weren’t being intentionally guided from initial curiosity to trust, desire, and application.
The mentorship page also needed to do more than explain what was included. It needed to help beauty professionals feel seen, understand the transformation available to them, and recognize why Zaara’s mentorship was the right next step.
PROJECT
Snapshot
CLIENT
Zaara King
PROJECT
Lead Generation and Mentorship Sales Funne l
SERVICES
Funnel Strategy, Copywriting, Web Design
PLATFORM
System.io and Thrivecart
THE CHALLENGE
Zaara had a powerful mentorship offer, but the journey leading people toward it wasn’t fully supporting the depth of the experience she had created.
There wasn’t a clear transition from discovering her free resource to understanding the value of Profitable Freedom Focus. Potential clients could enter the funnel, but they weren’t being intentionally guided from initial curiosity to trust, desire, and application.
The mentorship page also needed to do more than explain what was included. It needed to help beauty professionals feel seen, understand the transformation available to them, and recognize why Zaara’s mentorship was the right next step.
SOLUTION
We created an intentional funnel journey that moves beauty professionals from curiosity to connection—and from connection to a confident decision.
The funnel was structured to guide them through:
→ The challenges keeping their business inconsistent
→ The deeper reasons they still feel overwhelmed despite working harder
→ Zaara’s approach to building a profitable business with more freedom
→ The transformation available through Profitable Freedom Focus
→ Who the mentorship is designed for
→ What support and guidance they will receive
→ Why applying is the natural next step
Instead of introducing the mentorship too quickly, each section prepares the reader emotionally and strategically before presenting the invitation.
The result is a funnel that feels thoughtful, supportive, and aligned with the depth of Zaara’s work—not simply another sales page asking someone to buy.
SOLUTION
We created an intentional funnel journey that moves beauty professionals from curiosity to connection—and from connection to a confident decision.
The funnel was structured to guide them through:
→ The challenges keeping their business inconsistent
→ The deeper reasons they still feel overwhelmed despite working harder
→ Zaara’s approach to building a profitable business with more freedom
→ The transformation available through Profitable Freedom Focus
→ Who the mentorship is designed for
→ What support and guidance they will receive
→ Why applying is the natural next step
Instead of introducing the mentorship too quickly, each section prepares the reader emotionally and strategically before presenting the invitation.
The result is a funnel that feels thoughtful, supportive, and aligned with the depth of Zaara’s work—not simply another sales page asking someone to buy.
WHAT WE CREATED
Podcast funnel strategy · Conversion-focused copywriting · Custom desktop and mobile design · Email opt-in integration · Podcast platform links · Responsive development
WHAT WE CREATED
Lead funnel strategy · Conversion-focused copywriting · Custom desktop and mobile design · Lead magnet opt-in integration · Mentorship invitation page · Application journey · Responsive development
WHAT WE CREATED
Podcast funnel strategy · Conversion-focused copywriting · Custom desktop and mobile design · Email opt-in integration · Podcast platform links · Responsive development
a few words from zaara!
✤ NOW BOOKING ✤ NOW BOOKING ✤
✤ NOW BOOKING ✤ NOW BOOKING ✤ NOW BOOKING ✤
✤ NOW BOOKING ✤ NOW BOOKING ✤
✤ NOW BOOKING ✤ NOW BOOKING ✤ NOW BOOKING ✤ NOW BOOKING ✤ NOW BOOKING ✤
Did your business
grow faster than your website did?
No judgment—it happens.
If your website or funnel feels a few chapters behind your business, let’s create the version that reflects where your brand is now and supports where it’s going next.
Did your business
grow faster than your website did?
No judgment—it happens.
If your website or funnel feels a few chapters behind your business, let’s create the version that reflects where your brand is now and supports where it’s going next.
Metz Digital Solutions is a boutique design and marketing agency offering brand and website design, sales funnel design and strategy and content creation and management.
Located in Davao City, Philippines
Serving Brands and Businesses worldwide
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